Bentonville, Arkansas, is where one of the biggest companies in the world got its start. Sam Walton opened a small variety store on the town square here in 1950. Twelve years later, he opened the first Walmart in nearby Rogers. His old store is now the Walmart Museum, and it is free to visit.

We stopped in on an August afternoon. It is an easy visit, right in the middle of downtown. Our visit took about 30 minutes, and it was crowded.

The white Walton's 5-10 storefront with a red and white striped awning
The Walton’s 5-10 sign on the town square

The old store on the square

The front still looks like an old small-town store, with the Walton’s 5-10 name over a striped awning. The building dates back to the mid-1800s, and it is the oldest one on the square. It opened as a visitor center in 1990 and became the Walmart Museum in 2012.

A Walmart spark logo set into a brick sidewalk
The Walmart spark set into the brick sidewalk outside

Inside the museum

The inside is bright and open. Panels and screens tell the story of the company, and you can move through at your own pace. One big wall simply says thank you.

A bright museum gallery with wood floors, display panels and a large thank you banner
One of the main galleries inside the museum

One display was all about her, with books, a TV and a bright yellow outfit in a glass case.

A display wall with a large Dolly sign, books, a TV and a yellow outfit in a glass case
The Dolly Parton display

The LEGO models

Two of the displays are built from LEGO. One model shows a row of red brick buildings, with a crowd of tiny figures in the street. Another is a cutaway of a white storefront, with the walls open so you can see into each room.

A LEGO model of red brick buildings with a crowd of tiny figures in a clear case
A LEGO street scene in its glass case
A LEGO cutaway of a white building showing rooms and stairs inside
A LEGO cutaway with the rooms open to view

The Spark Café

The visit ends at the Spark Café, an old-fashioned soda fountain with ice cream and sweet treats. It was packed when we got there.

A busy soda fountain with people sitting at small tables
The Spark Café on a busy afternoon

Practical Info

  • Where: 105 N. Main Street, on the town square in Bentonville, Arkansas.
  • Cost: The museum is free.
  • Hours: These have changed over time, so check the Walmart Museum website before you go.
  • Parking: You can park on the square or on nearby streets.
  • Allow: About 30 minutes, and expect crowds.
  • Nearby: If you only have time for one stop in Bentonville, make it Crystal Bridges.

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